Arrange the report
Place provider, product, store, transaction kind, status, currency, or time on the rows and columns.
Report builder
Start with a question, then shape the table.
Revenue and click events use separate datasets. Choose Revenue for imported money movements, or Clicks for app-link traffic.
Choose the measure
Inspect gross revenue, net proceeds, refunds, known fees, transactions, customers, or revenue per customer.
Narrow the question
Filter the recorded fields, search the visible table, sort results, and compare the selected period with an earlier one.
Take the table with you
Export the visible pivot to CSV after the rows, columns, filters, and measures answer the question you started with.
Report recipes
Three useful tables to build first
How are the providers contributing?
- Rows
- Provider
- Columns
- Month
- Measure
- Net proceeds
Which products account for refunds?
- Rows
- Product
- Columns
- Store
- Measure
- Refunds
Where did recorded clicks come from?
- Rows
- UTM source
- Columns
- Operating system
- Measure
- Human clicks
Connect the source, choose Revenue, and build the view
Connect Stripe or RevenueCat in Dashboard → Integrations and let the import finish. Open Statistics → Pivot table, switch the dataset to Revenue, then choose your date range, row fields, column fields, and measures. Filter to one currency before comparing money totals.
Use the fields your provider supplies
Available details depend on the imported transaction. Products and customers may be missing, and fee totals include only known fees. Inspect the available values in the pivot's filters and compare the result with your source-provider report.
Filter currency before adding money totals
Money from different currencies is not added into one misleading total. Select a currency when the report contains more than one.
Treat customer ratios with care
Distinct-customer and revenue-per-customer subtotals are marked approximate because the same customer can appear in more than one group.
Revenue attribution from link clicks — coming soon
Imported revenue is not matched to an individual AppRoute click or link today. A time-period comparison can show two trends, but it does not prove campaign revenue or return on ad spend.
Where it fits
A flexible analysis layer for a small app team
Keep using Stripe for payments and RevenueCat for subscription infrastructure. Use AppRoute when you want to rearrange imported transaction fields visually, export the resulting table, and inspect recorded click data through the same report-building pattern.
Revenue imports and the Revenue dataset require Pro or Team. The pivot reads personal-account revenue rather than a combined team-workspace total. See plan details.
Continue exploring